New Release

Perfection for all.
Everything you need.

With outstanding imaging capability and high-speed performance contained in a compact body, the α7 III gives you the power, precision and flexibility to capture once-in-a-lifetime moments just as you like.


h.ear on 2 Wireless NC

Your colours, your sound, your world

Bring some harmony into your life with the h.ear on 2 Wireless NC. Digital noise canceling lets you choose what you hear, so you can always listen your way.

Sony - Alpha Awards Competition

Latest Competitions

  Sony - Alpha Awards Competition  

The Alpha Awards bring together the greatest images from across AU and NZ, captured on Sony Alpha cameras. Over $30,000 worth of Sony camera gear and experiences to win!


Submissions close on 2 April 2018.

Find out more

Image credit: John Ford
Grand Prize Winner of Alpha Awards 2017

Sony G Master Lens

G Master Lens

New G Master lens pricing

High resolution and spectacular bokeh come together in G Master lenses that will continue to deliver ultimate performance.


Reductions of up to $500 on selected models* from March!

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